Published September 27th, 2009 by editor
The new hero.
Indeed, brokers and other real estate personnel are getting a bit techie and creative when it comes to promoting their listings and services. Numerous multiple listing services or MLS, exist nowadays and these sites promote the exchange of valuable real estate information among sellers and buyers. The MLS of the Washington D.C. area, that goes by the acronym MRIS (or Metropolitan Regional Information Systems, Inc.), came up with an idea to make their website “alive” they had a comic character to represent the MRIS. People called the character ‘Mr. Is” and that character’s becoming the voice of the MRIS in Washington D.C.
Photo taken from http://www.inman.com